The identification and analysis of the critical success factors of strategic airline alliances
Since the beginning of the decade, the structure of the industry has been changing rapidly as airlines from various parts of the world have been forming alliances. These alliances transcend the traditional types of co-operation which have always existed in the industry and constitute a strategy desi...
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Cranfield University
1996
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.320901 |