Exploration in large, established firms : idea generation and corporate venturing
Exploration - "experimentation with new alternatives" - presents an ongoing challenge to large, established firms. A myriad of inertial factors encourages firms, instead. to exploit their existing competences and paradigms, with adverse consequences for their long-term adaptability. Corpor...
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London Business School (University of London)
2008
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.497845 |