Exploratory study into the acceptance of 'on farm' automated traceability systems

The increasing pressure from retailers and consumers require that all farmers collect traceability data regarding the crops they produce and the name and application rate of the agrochemicals that they have used to produce them. In order to achieve this, automated traceability systems could be used...

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Bibliographic Details
Main Author: Pegurara Gasparin, Carla
Other Authors: Godwin, R. J. ; Blackburn, D. W. K.
Published: Cranfield University 2009
Subjects:
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.512771