Analyzing the dynamics between organizational culture and change : a case study of China Central Television (CCTV) in transition

The Thesis sets out to analyze CCTV's transition from 1979-2003 with a special focus on its most influential reform entitled Producer Responsibility System (PRS). In order to present a real picture of CCTV's organizational culture, this research uses multiple research methods to synthesize...

Full description

Bibliographic Details
Main Author: Wang, Lingjie
Published: University of Warwick 2006
Subjects:
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.528200