Make-buy decisions in the face of radical innovations
Some research in the area of make-buy decisions for new technologies suggests that it is a good idea for a company to pursue a fairly rigorous 'make' policy in the early days of a potentially disruptive innovation. Other studies prescribe exactly the opposite, promoting instead a 'buy...
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University of Cambridge
2004
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.541870 |