Integrating TQM methods with corporate strategy : a source of sustainable competitive advantage

This thesis presents the outcome of an investigation into the incorporation of Total Quality Management (TQM) methods with a firm's corporate strategy as a means of achieving a sustainable competitive advantage. The research study was carried out in an effort to bring to the fore the importance...

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Bibliographic Details
Main Author: Rajpatty, Steve
Other Authors: Shaghana, Kadim
Published: Sheffield Hallam University 2011
Subjects:
Online Access:https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.548503