Can community-based social marketing increase recruitment and adherence of a low-income group into organised physical activity?

Background Better health is strongly associated with higher social position. The poorest in society suffer the shortest life expectancy and are disproportionately affected by chronic illness and disability. This group participates less in the physical activity that could benefit their health and are...

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Bibliographic Details
Main Author: Withall, Janet
Published: University of Bristol 2011
Subjects:
613
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.550329