The value of e-banking services in the Egyptian environment : an integrated model

Introduction: Driving the introduction of e-banking services in Egypt are structural changes, which have intensified competition across the banking sector. The value (net benefits) of e-banking services to their suppliers lies in their ability to attract new customers and retain those interested in...

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Bibliographic Details
Main Author: El Naggar, Rasha Abed El Aziz Ismail
Other Authors: Harness, David R.; Reast, Jon
Published: University of Hull 2010
Subjects:
658
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.586985