Essays on social conformity : behavioural game theory models and experiment

Human conduct is often guided by conformist preferences, with "conformity" being the act of changing one's behaviour to match the purported beliefs of others. Informal norms regulating human behaviour play a crucial role in directing people's expectations, thereby favouring unifo...

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Bibliographic Details
Main Author: Sontuoso, Alessandro
Published: Royal Holloway, University of London 2012
Subjects:
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.588302