Drivers and performance outcomes of competitive advantage in export ventures : the case of Greek exporting manufacturers
In their attempt to grow and develop in overseas markets, exporting firms must be able to compete effectively vis-a-vis foreign market rivals and achieve a strong position in the export markets that they target. However, despite the vast amount of research on firms' export behaviour and success...
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University of Leeds
2008
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.590281 |