The global big business revolution and the challenge for large firms from developing countries : the case of the Chinese brewing industry
This thesis is a study of the challenge of the global big business revolution and the catch-up of large firms in relation to the Chinese brewing industry. Case studies on the global and the Chinese brewing industries, as well as Tsingtao Brewery and Yanjing Brewery, are conducted to study the topic....
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University of Cambridge
2005
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Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.599784 |