A behavioural model of the adoption and use of new telecommunications media : the effects of communication scenarios and media product/service attributes

Recent years have seen the dramatic growth of new modes of communication. Besides using landline and mobile for voice real-time communication, people spend increasing amounts of time receiving and sending messages through social networking (e.g. Facebook) and real-time communication software (e.g. S...

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Bibliographic Details
Main Author: Hu, Tun-I.
Published: Lancaster University 2011
Subjects:
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.619286