Co-Development as an alternative to competitive bidding in project business
This thesis deals with a specific issue in project marketing, namely project codevelopment, presented as a relational and cooperative form of exchange in the project network. It endeavours to find out under which circumstances the project co-development can be selected as an alternative procurement...
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University of Manchester
2007
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.630441 |