Securing the future : competitive but 'fair' : a critical exploration of the tangible and intangible push-pull factors for fair trade SME success
There is no moral pedestal for being a fair trade SME, when it comes to building value or competitiveness. The original concept of fair trade may not have changed, but today it has evolved beyond simply ‘black and white/in or out’. Indeed, the UK SME, just as their larger competitors, may not be Fai...
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University of Huddersfield
2014
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.638130 |