Lone no more : the sociable ethical consumer
The growth of ethical consumerism has produced numerous ethical consumption studies in the field of management. However previous studies are often criticised for assuming that ethical consumers are rational decision-makers and that ethical consumption is narrowly understood in an individualistic, ra...
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University of Leicester
2015
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Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.643674 |