Lone no more : the sociable ethical consumer

The growth of ethical consumerism has produced numerous ethical consumption studies in the field of management. However previous studies are often criticised for assuming that ethical consumers are rational decision-makers and that ethical consumption is narrowly understood in an individualistic, ra...

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Bibliographic Details
Main Author: Lee, Min-Hye
Other Authors: Davies, Andrea; Higgins, Matthew
Published: University of Leicester 2015
Subjects:
658
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.643674