UK sales managers' perceptions of the antecedents and moderating factors influencing the outsourcing of sales activities
Theory development in the field of sales is relatively limited compared to other disciplines, particularly since sales managers have lower rates of participation in academic studies than other professions. By exploring in depth the perceptions of sales managers about their resourcing choices, this s...
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University of Portsmouth
2013
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.658642 |