Exploring the effect of subliminal single-word and multiple-word primes on working memory performance
This PhD thesis focused on subliminal priming, that is, the presentation of information below conscious awareness (Vernon, 2009), which has been shown to influence both cognitive and affective behaviours. Information can be presented subliminally using both ‘Single-Word’ and ‘Multiple-Word’ written...
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Canterbury Christ Church University
2015
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.675953 |