A proposed model for servitization based collaboration in the UK Aerospace Defence industry
In many sectors customers are increasingly seeking service contracts rather than buying products. High tech capital equipment firms attracted by the potential revenue benefits are choosing to move from supplying product only to supplying product and services. This concept is known as ‘Servitization’...
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University of the West of England, Bristol
2016
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Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.680882 |