Back again? : the effects of organisational learning and institutional legitimacy on foreign market re-entry decisions
This study examines foreign market re-entry after exit, demonstrating with empirical evidence that exit is not an irreversible, win or lose process characterised by location and asset specificity. Organisations repeatedly attempt to return to once failed internationalisation projects. Drawing upon i...
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University of Warwick
2016
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| Online Access: | https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.714953 |