Optimising television programming and scheduling
Recent changes in the broadcasting industry and emerging digital media technologies have “disturbed” the traditional economic models supporting the media industry over the last decade, with viewers migrating from traditional media outlets to digital ones causing a severe drop in revenues. Consequent...
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Lancaster University
2017
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| Online Access: | https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.724364 |