New Product Development: a Study of the Adoption, Usage and Impact of Tools Among Small High Technology Firms.
This thesis reports on the associations between a variety of factors related to the adoption and use of 76 well-known new product development (NPD) tools on NPD performance at the project level in small high technology firms. The specific factors of interest are determinants of tool adoption, tool d...
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| Language: | en |
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University of Canterbury. Management
2011
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| Online Access: | http://hdl.handle.net/10092/5195 |