Brand New Worlds: Disney's Theatre Assemblages
The significance of brands within our media-intensive culture can hardly be overstated. Having emerged in the mid-20th century as platforms for the distribution of commodities, brands have since become, as scholar Celia Lury argues, “the logos of the global economy.” Brand interfaces not only diffe...
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| Language: | English |
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2020
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| Online Access: | https://doi.org/10.7916/d8-h8zb-s361 |