The advertising campaign for the Diamond brand, a Thai whisky, focusing on three provinces of Northern Thailand
The purpose of this project is to apply marketing tactics and advertising strategies in the form of an advertising campaign. The goal of this campaign is to increase the sales and profits of the "Diamond drink."
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Format: | Others |
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CSUSB ScholarWorks
2003
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Online Access: | https://scholarworks.lib.csusb.edu/etd-project/2349 https://scholarworks.lib.csusb.edu/cgi/viewcontent.cgi?article=3350&context=etd-project |