Marketing strategies for a non-profit-making organization: a case study of the Hong [Kong] Youth Hostels Association.

by Lee Ka-Lai, Maple, Lo Wai-Leuck, Wellock. === Thesis (M.B.A.)--Chinese University of Hong Kong, 1989. === Bibliography: leaves 101-102.

Bibliographic Details
Other Authors: Lee, Ka-Lai.
Format: Others
Language:English
Published: Chinese University of Hong Kong 1989
Subjects:
Online Access:http://library.cuhk.edu.hk/record=b5886145
http://repository.lib.cuhk.edu.hk/en/item/cuhk-318372