A Direct marketing system for the hotel industry.
by Chow Siu Fung, Clement. === Thesis (M.B.A.)--Chinese University of Hong Kong, 1992. === Includes bibliographical references (leaf 54). === ABSTRACT --- p.ii === TABLE OF CONTENTS --- p.iii === Chapter I. --- INTRODUCTION --- p.1 === Chapter II. --- SCOPE OF THE PROJECT --- p.6 === Chapter III...
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| Format: | Others |
| Language: | English |
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Chinese University of Hong Kong
1992
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| Online Access: | http://library.cuhk.edu.hk/record=b5887115 http://repository.lib.cuhk.edu.hk/en/item/cuhk-318892 |