Legitimizing televised beauty pageants: an organizational study of cultural marketing.
by Maria Chen. === Thesis (M.Phil.)--Chinese University of Hong Kong, 1998. === Includes bibliographical references (leaves [81-85]). === Abstract also in Chinese. === Chapter Ch. 1 --- Introduction --- p.1 === Chapter 1. --- The tension of the double goals in media organization --- p.2 === Chapte...
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| Format: | Others |
| Language: | English Chinese |
| Published: |
1998
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| Online Access: | http://library.cuhk.edu.hk/record=b5889572 http://repository.lib.cuhk.edu.hk/en/item/cuhk-322409 |