MILLENNIAL ALUMNI GIVING: MOTIVATIONS FOR DONATING TO THEIR ALMA MATER
Helping through acts of philanthropy is a cultural norm in the United States. People of all generations give to a variety of causes, including their alma maters. Research shows that millennials had positive experiences at their institutions and want to stay engaged. However, they are more likely to...
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Format: | Others |
Language: | English |
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Florida Atlantic University
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Online Access: | http://purl.flvc.org/fau/fd/FA00013444 |