Assessing the Impact of Website Domain on End-User Evaluations of Web Page Aesthetics Using an Immediate Aesthetic Perception Technique

This study investigated the 'immediate aesthetic impression' method of quantifying the perception of attractiveness of several website designs. This study replicates and expands an existing line of research that investigates a method of measuring end-user's "first impression"...

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Bibliographic Details
Other Authors: Doddington, Forrest Alan (authoraut)
Format: Others
Language:English
English
Published: Florida State University
Subjects:
Online Access:http://purl.flvc.org/fsu/fd/FSU_migr_etd-0435