Journalists and public relations practitioners : different role perspectives
Thesis (MTech (Public Relations Management))--Cape Peninsula University of Technology, 2010 === Main objectives The purpose of this study is to investigate the dual perceptions of a selected group of public relations practitioners and journalists, who interact at Media24 (the print media business...
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Language: | en |
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Cape Peninsula University of Technology
2012
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Online Access: | http://hdl.handle.net/20.500.11838/1425 |