Satisfying the indigenous food needs of Sub-saharan African immigrants in South Africa: A food consumption behaviour model for South Africa's leading supermarket chains

Satisfying the indigenous food needs of Sub-saharan African immigrants in South Africa: A food consumption behaviour model for South Africa's leading supermarket chains

Thesis (DTech(Marketing Management)-- Cape Peninsula University of Technology, 2011 === The fall of apartheid in South Africa has attracted a large number of immigrants from different parts of the world, predominantly from sub-Saharan Africa. Sub-Saharan Africans immigrate to South Africa mainly in...

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Bibliographic Details
Main Author: Njomo, Louis Mosake
Language:en
Published: Cape Peninsula University of Technology 2012
Subjects:
Food consumption > Behaviour > South Africa
Indigenous peoples > Food > Sub-Saharan Africa
Immigrants > South Africa
Supermarkets > South Africa
Food habits
Food preferences
Online Access:http://hdl.handle.net/20.500.11838/1714

Internet

http://hdl.handle.net/20.500.11838/1714

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