Customer buying behavior at selected petroleum shops in Cape Town

Thesis (MTech (Business Administratiom, Marketing Management))--Cape Peninsula University of Technology, 2011 === The dynamic nature of modern organisations, characterised by hyper turbulence, necessitates that organisations remain receptive to the plethora of internal and external forces driving c...

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Bibliographic Details
Main Author: Bailey, John Franklin
Language:en
Published: Cape Peninsula University of Technology 2012
Subjects:
Online Access:http://hdl.handle.net/20.500.11838/973