DIE ROL VAN KONNOTATIEWE EN DENOTATIEWE ELEMENTE IN DIE INSTANDHOU EN KOMMUNIKASIE VAN REKLAMEMITES

DIE ROL VAN KONNOTATIEWE EN DENOTATIEWE ELEMENTE IN DIE INSTANDHOU EN KOMMUNIKASIE VAN REKLAMEMITES

Published Article === Change in the world is reflected in almost every aspect of our lives – how we live, eat, communicate, etc. For reasons of authentication the mass media use real people in real life settings to convince real people to buy or use a product or service. For this reason it can be...

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Bibliographic Details
Main Authors: van Niekerk, A., Möller, J.
Other Authors: Central University of Technology, Free State, Bloemfontein
Format: Others
Language:en_US
Published: Journal for New Generation Sciences, Vol 6, Issue 2: Central University of Technology, Free State, Bloemfontein 2015
Subjects:
Advertising
communication
myth
denotation
connotation
Online Access:http://hdl.handle.net/11462/508

Internet

http://hdl.handle.net/11462/508

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