Customer experience with smartphones : a university student perspective

Dissertation submitted in fulfillment of the requirements for the Degree of Master Of Technology: Marketing, Durban University Of Technology, Durban, South Africa, 2016. === The classical view that an industry is a customer-satisfying process and not a goods-producing process is vital for all busine...

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Bibliographic Details
Main Author: Mupamhanga, Musiyiwa
Other Authors: Maharaj, Mandusha
Format: Others
Language:en
Published: 2016
Subjects:
Online Access:http://hdl.handle.net/10321/1569