Political communication: a case study of the Democratic Alliance and its use of digital media in the 2014 South African General Elections

Political organisations are now using a two-way path of communication thanks to the development of technological platforms that work in-sync with the internet to allow this to happen. Information can now flow across new networks to allow exchanges from the many to the many. This study sets out to ex...

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Bibliographic Details
Main Author: Chong, Sandra Pow
Format: Others
Language:English
Published: Nelson Mandela Metropolitan University 2015
Subjects:
Online Access:http://hdl.handle.net/10948/11416