Investigating the sustainability of the current marketing models in the South African table grape industry

Thesis (MBA)--Stellenbosch University, 2012. === ENGLISH ABSTRACT: The South African table grape industry has a very fruitful history. The landscape of the South African table grape industry has changed at a rapid rate since deregulation in 1997. The sustainability of these changes was questioned an...

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Bibliographic Details
Main Author: Kirsten, Johannes Albertus
Other Authors: Herbst, F. J.
Language:en_ZA
Published: Stellenbosch : Stellenbosch University 2014
Subjects:
Online Access:http://hdl.handle.net/10019.1/95619