Monetizing online news consumption : exploring ways to generate income from an Afrikaanse regional newspaper's website
Thesis (MBA)--Stellenbosch University, 2015. === ENGLISH ABSTRACT: Newspapers across the world, and more particularly here in South Africa, are in trouble due to dropping circulation figures and reduced income from advertisements. Technology, although impacting on the printed product, should not be...
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| Format: | Others |
| Language: | en_ZA |
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Stellenbosch : Stellenbosch University
2015
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| Online Access: | http://hdl.handle.net/10019.1/97370 |