Users' motivation to participate in crowdsourcing: a South African case study

Growth in online communities has generated a new labour pool. Organisations are using Web 2.0 tools to tap into this online labour pool, with one approach being 'crowdsourcing'. People from different geographical destinations can now work for organisations that are thousands of kilometres...

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Bibliographic Details
Main Author: Machine, David
Other Authors: Ophoff, Jacobus
Format: Dissertation
Language:English
Published: University of Cape Town 2016
Subjects:
Online Access:http://hdl.handle.net/11427/20945