Analysing the loyalty levels displayed by football fans: A case study on Cape Town City Football Club

According to conventional wisdom, football fans exhibit perpetual loyalty to the clubs that they choose to support. These prevailing beliefs are largely the product of the fanaticism and intense partisanship that fans display. However, in South Africa, the reality is that the majority of the footbal...

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Bibliographic Details
Main Author: Desai, Muhammed
Other Authors: Chigada, Joe
Format: Dissertation
Language:English
Published: University of Cape Town 2018
Subjects:
Online Access:http://hdl.handle.net/11427/27106