The applicability of discriminant analysis techniques on the multivariate normal and non-normal data types in marketing research.
Includes bibliography. === The purpose of the procedures described is to assign “objects” or "observations" in some optimum fashion to one of two or more populations. In routine banking a bank manager may wish to classify clients who wish to make loans as low or high credit risks on the ba...
Main Author: | |
---|---|
Other Authors: | |
Format: | Dissertation |
Language: | English |
Published: |
University of Cape Town
2014
|
Subjects: | |
Online Access: | http://hdl.handle.net/11427/4941 |