Semantiese differensiaal as opnametegniek vir die bepaling van maatskappybeeld
M.A. (Industrial Psychology) === This study attempted to measure the public image of an organisation, and to determine the applicability of a Semantic Differential scale for use in telephone surveys. The public image of an organisation plays an important role in the success of that organisation, as...
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2014
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| Online Access: | http://hdl.handle.net/10210/11009 |