Die impak van dienskwaliteit, kliënteretensie en werknemersretensie op die markaandeel en winsgewendheid van 'n finansiële instelling

Die impak van dienskwaliteit, kliënteretensie en werknemersretensie op die markaandeel en winsgewendheid van 'n finansiële instelling

D.Com. (Marketing Management) === The size of South Africa's banking industry grew from R398 billion in 1995 to R471 billion in 1996 while banking transactions totalled R58 634 billion during 1996. Like most other service companies, the banking industry also experiences customer turnover. Durin...

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Bibliographic Details
Published: 2015
Subjects:
Consumer satisfaction
Financial institutions - Quality control
Financial institutions - Customer services
Financial institutions - Employees
Job satisfaction
Employee motivation
Customer services - Quality control
Online Access:http://hdl.handle.net/10210/13413

Internet

http://hdl.handle.net/10210/13413

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