Consumer behaviour typology of members of health and fitness centres

Consumer behaviour typology of members of health and fitness centres

Abstracts in English, Afrikaans and Xhosa === Consumers are an important part of business and understanding their behaviour, wants, and needs plays a vital role in the success of any business. This study focussed on the health and fitness industry in South Africa and the consumers making use of th...

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Bibliographic Details
Main Author: Reeler, Rachelle Tanith
Other Authors: Strydom, J. W. (Johan Wilhelm), 1952-
Format: Others
Language:en
Published: 2020
Subjects:
Consumer behaviour
Health and fitness centres
Gyms
Consumer segmentation
Consumer typologies
Consumer decision-making
Consumer behaviour in sport
Sport business environment
658.8343
Consumer behavior
Physical fitness centers
Consumers > Attitudes
Online Access:http://hdl.handle.net/10500/26625

Internet

http://hdl.handle.net/10500/26625

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