Creating global business competence : the role of strategic management

The tension uncovered during this study is between two worlds: the very pragmatic and enormously challenging world of managing in a rapidly changing and highly competitive global market, and the scientific world of strategic management thinking and the concern that contemporary strategic manageme...

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Bibliographic Details
Main Author: Scott, George Alastair
Language:en
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10500/216