The translation of fast-food advertising texts from English to Arabic

On the assumption that the translation strategies used to translate American fast-food advertisements into Arabic cause the Arabic translations to be culturally bound to their originals, the aim of the present study is to identify such translation strategies. The study was conducted with the aid of...

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Bibliographic Details
Main Author: Al Agha, Basem Abbas
Other Authors: Kruger, Alet
Format: Others
Language:en
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10500/2325