Analysis of the Motor Industry Development Programme (MIDP) as a promotional tool for the South African automotive industry in the global automotive environment

The Motor Industry Development Programme (MIDP) was implemented on 1 September 1995 in the context of the country's political and economic liberalisation and the major structural shift in government policy and the trade regime. In an intensely competitive global environment, the strategies of a...

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Bibliographic Details
Main Author: Lamprecht, Norman
Other Authors: Neuland, E. W.
Format: Others
Language:en
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10500/2378