Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution

Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution

Customer knowledge plays a vital part in organisations today, particularly in sales and marketing processes, where customers can either be channel partners or final consumers. Managing customer data and/or information across business units, departments, and functions is vital. Frequently, channel pa...

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Bibliographic Details
Main Author: Ponelis, S.R. (Shana Rachel)
Other Authors: Britz, Johannes J.
Published: University of Pretoria 2013
Subjects:
Pharmaceuticals
Online analytical processing (olap)
Supply chain
Data mart
Information dissemination
Data warehouse
Manufacturing
Branded consumer products
Information systems
Data communications
Sales
Marketing
Management information requirements
Query and reporting
Third party distribution
Sales forecasting
UCTD
Online Access:http://hdl.handle.net/2263/27061
Ponelis, SR 2002, Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution, MIS Thesis, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/27061>
http://upetd.up.ac.za/thesis/available/etd-08062003-153122/

Internet

http://hdl.handle.net/2263/27061
Ponelis, SR 2002, Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution, MIS Thesis, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/27061>
http://upetd.up.ac.za/thesis/available/etd-08062003-153122/

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