South African male consumers' involvement in their clothing purchases
The study investigated South African men s clothing involvement and the possible influences of various factors such as demographic characteristics, expenditure on clothing, the frequency of clothing purchases, store patronage and men s work dress code. A survey was conducted across Gauteng which...
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Language: | en |
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University of Pretoria
2016
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Online Access: | http://hdl.handle.net/2263/53552 Prinsloo, E 2016, South African male consumers' involvement in their clothing purchases, MSc Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/53552> |