A preliminary cognitive framework towards effective ideation for disruptive innovation

In a world of increased disruptive innovation, volatile macroeconomic variables and unpredictable change, businesses are at risk of being disrupted as disruptors grow enormous user bases seemingly overnight and are then agile enough to continue innovating to stay ahead of the game. Incumbent busines...

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Bibliographic Details
Main Author: Richardson, Davlin
Other Authors: Chen, Jeff
Language:en
Published: University of Pretoria 2017
Subjects:
Online Access:http://hdl.handle.net/2263/59759
Richardson, D 2017, A preliminary cognitive framework towards effective ideation for disruptive innovation, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/59759>