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Luxury value perceptions that drive South African female consumers' purchase intent for luxury exotic leather accesories

Luxury value perceptions that drive South African female consumers' purchase intent for luxury exotic leather accesories

The study investigated South African female consumers' purchase intent for luxury exotic leather accessories, with specific reference to exotic crocodile leather, as well as their perceived values of luxury exotic leather products and brands. A survey was conducted across South Africa that incl...

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Bibliographic Details
Main Author: Scheepers, Sunette
Other Authors: De Klerk, Helena Maria
Language:en
Published: University of Pretoria 2017
Subjects:
UCTD
Luxury exotic leather market
Luxury exotic crocodile leather accessories
Luxury value perceptions
Purchasing intent
Online Access:http://hdl.handle.net/2263/60856
Scheepers, S 2016, Luxury value perceptions that drive South African female consumers' purchase intent for luxury exotic leather accesories, MConsumer Science Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/60856>
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http://hdl.handle.net/2263/60856
Scheepers, S 2016, Luxury value perceptions that drive South African female consumers' purchase intent for luxury exotic leather accesories, MConsumer Science Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/60856>

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