Understanding consumer adoption of cryptocurrencies

Understanding consumer adoption of cryptocurrencies

Cryptocurrency, most notably Bitcoin, has continued to attract attention and consequently substantial investment from businesses, consumers, and the media. Understanding what drives consumer adoption of the technology, however, is not understood. This study uses the UTAUT2 technology adoption theory...

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Bibliographic Details
Main Author: Mahomed, Nadim
Other Authors: Penfold, Craig
Language:en
Published: University of Pretoria 2018
Subjects:
UCTD
Online Access:http://hdl.handle.net/2263/64874
Mahomed, N 2017, Understanding consumer adoption of cryptocurrencies, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/64874>

Internet

http://hdl.handle.net/2263/64874
Mahomed, N 2017, Understanding consumer adoption of cryptocurrencies, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/64874>

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